Lonnie Hobbs, Jr.
Assistant Professor, Agricultural Economics, Kansas State University
Dr. Lonnie Hobbs, Jr., is an Assistant Professor in the Department of Agricultural Economics at Kansas State University. Originally from Clarksville, TX, Lonnie has a diverse background in teaching, research, and community involvement. He serves as the primary instructor for the Commodity Futures course (AGEC 420) and Food and Agribusiness Marketing course (AGEC 515). In his research, Lonnie specializes in agribusiness, marketing, pet food economics, teaching and learning, and assessing program efforts. His research specifically focuses on analyzing current marketing strategies, customer behavior, and product demand in the food and agriculture industry, and particularly the pet food sector. More recently, Lonnie has taken an interest in several research projects related to the perceptions, acceptance, and willingness to pay for insect-based proteins and by-products. Lonnie's educational background includes a Bachelor of Science Degree in Agribusiness from Prairie View A&M University (PVAMU), as well as a Master of Science and Ph.D. in Agricultural Economics from Kansas State University.